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We make social media great again
Table of Content
01 About Us

02 How we work

03 Concept offer

04 List of Services
We are a new generation of experts in social media, converting techniques, user behaviours and creative design.
We are an extension of your team, set and ready to help you scale or launch new products.
We are a new generation of experts in social media, converting techniques, user behaviours and creative design.
We are an extension of your team, set and ready to help you scale or launch new products.
Strategy
We create a detailed plan for your social media growth, by taking a deep dive into your performance and engagement of the target audience.
Video Production
From business individuals to global companies, we create brand identities that stand out. Our branding system works across all channels.
Brand Activation
Through research and competitor analysis, we create a strategy that helps your brand awareness. Influencer marketing, targeted and keywords advertising.

Instagram Marketing for
Villa Araliya

Digital Marketing / SMM

Main Goals

1.To raise awareness of the holiday spot in Sri Lanka

2.To gain new bookings of the Villa via Instagram activities

3.To add emotional benefits along with practice ones

4.Extend the focus from Vila facilities to the whole experience of holidays on Sri Lanka
Target audience: Families and couples in the age of 27-50 from Western Europe
Communication Strategy
Stage One
The Launch
Goal: Creating a communication strategy that will help to meet business goals

Period
: 1,5-2 weeks
At this stage, we will develop the whole concept of the Instagram account, including the main goals, an image of the Villa and the whole experience that we are building, detailed content strategy, and visual concept.

List of To-Dos
:
1.An interview with the Owner
2.Exploring the market and competition, defining the target audience
3.Creating communication strategy that helps to meet business goals
4.Content plan for the first month
5.Visual concept
6.Video concept and topics
7.Interactive video creation
8.Design of the feed for the first month according to the content plan
9.Scheduling times and reminders for stories
10.Curation and management of highlights
Stage Two
Management
Goal: Management and implementation of content strategy

Services
:
1.Creating a monthly content plan, including posts and stories
2.Three posts per week in English (text and video)
3.Weekly guidelines for stories and reminders
4.Creation of stories (4-6 stories per week)
5.Implementing collaborative techniques to gain followers: inviting influencers for a stay, boost user-generated content, creating contests and giveaways
6.Monthly reporting with results and statistics.
7.Highlight management
8. Arranging video and photoshoots if needed, setting goals for photographers and videographers
Promotion
Additionally we can offer promotion services to gain bigger publicity and more followers

1.Advertising
Running advertising to promote important posts among target audience or attract new followers.

We will test a lot of audience settings, texts and visuals to define the most efficient advertising campaign which will bring the cheapest cost per follower.

Visual feed
Working on visual feed we base on references from the client and work together to create an ideal visual implementation of a desired image.
List Of Services
Concept and Management of Villa Araliya Instagram Account
Services:
1.Creating a monthly content plan, including posts and stories
2.Three posts per week in English
3.Weekly guidelines for stories
4.Creation of stories (4-6 stories per week)
5.Monthly report with results and statistics.
6.Highlight Management
7.Monthy photoshoots (only curation of the content)
8.Mothly Video creation (only curation of the content)
9.Motion Design & Interactive Stories

Project Team:
Account Manager
Copy Writer
Graphic Designer
Motion Designer
Stories Manager
Community Manager
Advertising Manager

Account Management Price: Monthly
€900 + 19% VAT

Advertising Price: Monthly Advertising (additionally)
€200 - €300 + 19% VAT (suggested starting budget which can be adopted)
Running an advertising campaign to attract new customers, promote posts, or attract new followers.
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