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We make social media great again

Instagram Marketing for Stephan Blazer

Digital Marketing / PR / SMM

01. Main Goals

1. Networking, update existing contacts, attract new contacts – potential collaborators in business, organizing conferences etc. Keeping new and existing contacts updated on Stephan's current area of interests and expertise, current projects to increase chances of new successful collaborations.

2. Promotion of BOMA among potential clients.

3. Promotion of Red Onion services among potential clients.

4. Increase the number of bookings as a speaker and a host on conferences and business events.

02. Stage One
Stage one (the launch)
Goal: creating the concept of Instagram account

Period
: 1,5-2 weeks
On this stage we will develop the whole concept of Instagram account, including main goals, an image of an expert we are building, detailed content strategy and visual concept.

List of works
:
1.An interview with Stephan
2.Creating main strategy including goals and desired image of an expert, areas of expertise and main content topics.
3.Content plan for the first month
4.Visual concept
5.A photoshoot
6.Design of the feed for the first month according to the content plan.
03. Stage Two
Regular work
Goal: regular management of the Instagram account

Services
:
1.Creating a monthly content plan, including posts and stories
2.2 posts per week in German and English
3.Weekly guidelines for stories
4.Creating stories if needed 4-6 stories per week
5.Implementing collaborative techniques to gain followers: live streams, interviews with key members, etc,
6.Monthly report with results and statistics.
04. Promotion
Additionally we can offer promotion services to gain bigger publicity and more followers

1.Advertising
Running advertising to promote important posts among target audience or attract new followers.

We will test a lot of audience settings, texts and visuals to define the most efficient advertising campaign which will bring the cheapest cost per follower.

05. Visual feed
Working on visual feed we base on references from the client and work together to create an ideal visual implementation of a desired image.
06. List of services
A photoshoot on the phone, retouch and creating one style feed
Is included. A professional photoshoot can be offered, price starts from.
Service: creating the concept of Instagram account
Advertising (additionally)
Service: Monthly
Advertising (additionally)
Price: Monthly
Advertising (additionally) (not incl. VAT)
Service:
1.Creating a monthly content plan, including posts and stories
2.1-2 posts per week in German and English
3.Weekly guidelines for stories
4.Creating stories if needed (4-6 stories per week)
5.Implementing collaborative techniques to gain followers: live streams, interviews with key members, etc,
6.Monthly report with results and mail statistics.

Advertising (additionally)
Running an advertising campaign to promote posts, events etc. or attract new followers
Thank you!
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