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We make social media great again
We are a new generation of experts in social media, converting techniques, user behaviours and creative design.
We are an extension of your team, set and ready to help you scale or launch new products.
We are a new generation of experts in social media, converting techniques, user behaviours and creative design.
We are an extension of your team, set and ready to help you scale or launch new products.
Strategy
We create a detailed plan for your social media growth, by taking a deep dive into your performance and engagement of the target audience.
Video Production
From business individuals to global companies, we create brand identities that stand out. Our branding system works across all channels.
Brand Activation
Through research and competitor analysis, we create a strategy that helps your brand awareness. Influencer marketing, targeted and keywords advertising.

Social Media Marketing

Digital Marketing / Instagram / TikTok / YouTube

Main Goals

1. To create a broad awareness about the clubs in the existing cities of Germany

2. Attract new clients of the younger generation

3. Use various channels to drive the traffic to a sales funnel

4. Create high-quality content that sells

Target Audience: men and women age 20 - 65 in Germany
Statistics of Social Media Channels
1 Billion + users
Ages 13-17 - 5%
Ages 18-24 - 23%
Ages 25-34 - 31%
Ages 35-44 - 18%
Ages 45-54 - 12%
Ages 55+ - 11%

1 Billion + users
Ages 13-17 - 5%
Ages 18-24 - 23%
Ages 25-34 - 31%
Ages 35-44 - 18%
Ages 45-54 - 12%
Ages 55+ - 11%

Instagram
5Million. 300K
Audience: Men and women 20 - 65 y.o.

Cities: Berlin, Düsseldorf, Essen, Hamburg, Kologne, Lübeck
20 - 30 y.o
400K / month
Audience: Men and women 20 - 30 y.o.

Cities: Berlin, Düsseldorf, Essen, Hamburg, Kologne, Lübeck
30 - 45 y.o
970K / month
Audience: Men and women 30 - 45 y.o.

Cities: Berlin, Düsseldorf, Essen, Hamburg, Kologne, Lübeck
45 - 65 y.o
400K / month
Audience: Men and women 45 - 65 y.o.

Cities: Berlin, Düsseldorf, Essen, Hamburg, Kologne, Lübeck
Visual feed
Working on visual feed we base on references from the client and work together to create an ideal visual implementation of a desired image.
Instagram Feed
What needs updating
What we would change:

-Profile header and highlighters should be designed in accordance with Instagram's algorithms
-The header should include the words by which the account will appear in searches
-Description should include a shortlist of services
-Contact details (link to the site, messengers, etc.) indicate a multilink like Taplink
(now it leads here https://linktr.ee/holmesplacegermany but there is too much irrelevant information and people get lost instead of converting into a client and dropping into a sales funnel)
-Make sure to post all discount information on Instagram, it's a very good communication channel with both potential and existing customers.
-Engaging content that sells

By keeping in touch, and keeping people up to date with what's happening with the brand, we ensure that recognition and loyalty to the company grows.
800 Million + users
Ages 10-19 - 33%
Ages 20-29 - 30%
Ages 30-39 - 17%
Ages 40-49 - 14%
Ages 50+ - 6%
800 Million + users
Ages 10-19 - 33%
Ages 20-29 - 30%
Ages 30-39 - 17%
Ages 40-49 - 14%
Ages 50+ - 6%
TikTok
Creating a need
Using TikTok is a great way to show another side of your brand, build a niche community, and target a younger generation of buyers. It's a fun platform for experimenting with video, and with the right strategy, you can use TikTok to grow your business.

TikTok is not only for fun videos but also for more serious educational videos that attract different ages of the audience.
2 Billion + users
Ages 15-25 - 21%
Ages 26-35 - 21%
Ages 36-45 - 22%
Ages 46-55 - 22%
Ages 56+ - 14%
2 Billion + users
Ages 15-25 - 21%
Ages 26-35 - 21%
Ages 36-45 - 22%
Ages 46-55 - 22%
Ages 56+ - 14%
Targeted YouTube Ads
Targeting whole Germany or just specific cities
The ideal solution would be to create a YouTube channel
But in that case, you need to make a lot of video content (at least 4-5 videos a month).

That is why we suggest using YouTube ads, which can be attached to similar videos at the beginning and in the middle of fitness or health videos, depending on the settings.

We can target people within Germany that are interested in Fitness, Wellness & SPA.
SOME OF OUR CLIENTS
Promotion Includes
Additionally we can offer promotion services to gain bigger publicity and more traction.

Advertising
Running advertising to promote important posts among the target audience or attract new clients.

We will test a lot of audience settings, texts, and visuals to define the most efficient advertising campaign which will bring the cheapest cost per follower.

What is included in a complete targeting advertising package:
✔️In-depth product analysis
✔️Niche analysis
✔️Determination of product strengths and weaknesses
✔️Determining competitors
✔️Proposal development
✔️Designing comprehensive customer interaction funnels
✔️Choosing the optimum promotional objectives
✔️Working with the website (GTM, Pixel, GA,) if needed
✔️Creation of creatives for advertising
✔️Determination of target audience
✔️Creating audiences to interact with (customer lists, Pixel**, LAL***)
✔️ Setting up targeting ads
✔️Ad campaign optimization
✔️Analysis of results
✔️Recommendations for product improvement
✔️Calculation of ROMI
✔️Advertising scaling recommendations
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