Alqemist Offer

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We make social media great again

Table of Content

01 About Us

02 How we work

03 Concept offer

04 List of Services

We are a new generation of experts in social media, converting techniques, user behaviours and creative design.
We are an extension of your team, set and ready to help you scale or launch new products.

Strategy

We create a detailed plan for your social media growth, by taking a deep dive into your performance and engagement of the target audience.

Video Production

From business individuals to global companies, we create brand identities that stand out. Our branding system works across all channels.

Brand Activation

Through research and competitor analysis, we create a strategy that helps your brand awareness. Influencer marketing, targeted and keywords advertising.

Instagram Marketing for Alqemist

Digital Marketing / SMM

Main Goals

1. To build awareness about the new product among the target audience

2. To create demand through spreading practical benefits and adding emotional context

3. Gain customers through building a sales funnel using an Instagram account, website, and advertising tools

Target Audience: Men and women in Berlin 22-42 years old

Communication Strategy

Stage One

The Launch

Goal: Creating the concept of an Instagram account and the power of selling

Period: 1,5-2 weeks
At this stage, we will develop the whole concept of the Instagram account, including the main goals, an image of the product we are building, detailed content strategy, and visual concept.

List of To-Dos:
1.An interview with the Founders
2.Exploring the market and legacy
3.Creating communication strategy that helps to meet business goals
4.Content plan for the first month
5.Visual concept
6.Photoshoot
7.Video concept and topics
8.Interactive video creation
9.Design of the feed for the first month according to the content plan
10.Scheduling times and reminders for stories
11.Curation and management of highlights

Stage Two

Management

Goal: Management and implementation of content strategy

Services:
1.Creating a monthly content plan, including posts and stories
2.Three posts per week in English/German (inc. carousel of tips)
3.Weekly guidelines for stories and reminders
4.Creation of stories (4-6 stories per week)
5. Creation of reels (4 per month )
6.Implementing collaborative techniques to gain followers: live streams, interviews with key members, etc.
7.Monthly reporting with results and statistics.
8.Highlight management
9.Curation of Instagram shop

Promotion

Additionally we can offer promotion services to gain bigger publicity and more followers

1.Advertising
Running advertising to promote important posts among target audience or attract new followers.

We will test a lot of audience settings, texts and visuals to define the most efficient advertising campaign which will bring the cheapest cost per follower.

Visual feed

Working on visual feed we base on references from the client and work together to create an ideal visual implementation of a desired image.

List Of Services

Concept and Management of Alqemist Instagram Account

Services:
1.Creating a monthly content plan, including posts and stories
2.Three posts per week in English/German
3.Weekly guidelines for stories
4.Creation of stories (4-6 stories per week)
5.Creation of reels (4 per month)
6.Monthly report with results and statistics.
7.Highlight Management
8.Monthy photoshoots
9.Mothly Video creation
10.Motion Design & Interactive Stories
11.Curation of Instagram shop
12.Monthly report with results and statistics.

Project Team:
Account Manager
Copy Writer
Graphic Designer
Motion Designer
Stories Manager
Community Manager
Advertising Manager
Videographer
Photographer

Account Management Price: Monthly
€1700 + 19% VAT

Advertising Price: Monthly Advertising (additionally)
€200 - €300 + 19% VAT (suggested starting budget which can be adopted)
Running an advertising campaign to attract new customers, promote posts, or attract new followers.

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